People ask us about the name. Here's the honest answer.
A foxhole is a fighting position. You dig it yourself, usually under fire, usually fast. It's not comfortable. It's not pretty. But it's yours, and it keeps you in the fight. You hold your position from a foxhole. You survive from a foxhole. You keep going from a foxhole.
We named this company Foxhole Coffee because we believe that's what a great cup of coffee is — a fighting position. A moment of clarity and fuel before you go back into whatever you're dealing with. The early morning before the long day. The quiet before the chaos. The thing that helps you hold your position.
This company was built by people who've been in actual foxholes and people who've built their own version of one — in business, in life, in the daily grind of trying to build something that matters.
The coffee is real. The roasting is serious. But the name is the mission statement.
We make coffee for people who are in the fight. Whatever that fight looks like for you.
Foxhole Coffee. Fueled by purpose. → foxholecoffeeco.com